Insights
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Embracing the Future With the Rise of Digital Payments
By: Norm Patrick, Vice President, Advisors Plus Consulting The financial landscape is changing, and digital payments are leading the charge. As consumers increasingly seek out more convenient and technologically advanced solutions, traditional card transactions are being overshadowed by digital payments. The latest Primax Payments Pulse reveals that digital payment purchases now make up 55% of credit card purchases and 50% of debit card purchases. This significant shift underscores the growing preference for digital solutions. The Dominance of Digital Wallets In the first quarter of 2024,...
Integrating Data Insights and Analytics to Drive Consumer Insights and Growth
By: Tom Gandre, EVP, Chief Operating Officer Financial Institutions (FIs) are challenged more than...
Zero Trust: A Model for Multi-layered Cybersecurity
By: Gene Fredriksen, Security Strategy Consultant I’m sure you have moved to a new town or started...
Understanding Marketing Delivery Channels to Provide the Optimal Cardholder Experience
By: Kenna Smith, VP, Advisors Plus Marketing Operations Times are changing quickly in B2C...
Primax Payments Pulse
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