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Why Tap Into the Cloud?

Why Tap Into the Cloud?

At San Francisco Giants games in the 2000s, I realized something was different. I noticed a new wave of companies taking over as advertisers and sponsors: cloud-based companies like Oracle, Salesforce and Dropbox. I remember thinking, “The cloud is a big thing” – and I wondered, “Why do we need it?” Little did I know we were entering a new era in technology. The concept of cloud-based technology has been around since the 1960s, but really emerged as a viable tool in the late '90s and early 2000s. It’s a vast network of servers around the world that store and manage data, run applications and...

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