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The Deepfake-Fighting “Secret Sauce”: Combatting AI Fraud with
By: Primax As the saying goes, “AI is as bad today as it’s ever going to get.” And it rings true: We see AI evolving every day in ever-emerging fraud schemes, and the analyses our teams conduct in defense are constantly becoming smarter and faster, too. There will always be new and innovative ways for crafty fraudsters to get at our data, and the explosion of artificial intelligence (AI) has only accelerated the attacks. Conversations on internet chat platforms related to Deepfake fraud – the use of AI to create fraudulent conversations, images and videos – increased dramatically between...
The Value of a Rewards Program: Loyalty Redeemers Spend More
By Primax How many cards are in your wallet? If you’re an average U.S. consumer, chances are you...
Building a Better Contact Center: Remote Work Keeps Agents Engaged
By: Primax At Primax, the contact center is a significant part of how we support our clients and...
Gen Z and Millennial Preferences and Behaviors Drive Popularity of Payments
By: Primax Payment preferences continue to evolve and younger generations — consumers ages 18-43 —...
Primax Payments Pulse

Primax Payments Pulse:
2023 Holiday Spending Report
The third annual Primax Payments Pulse: 2023 Holiday Spending Report compares year-over-year, same-store financial institution data and provides a three-month...
Primax Payments Pulse Study 2023
The 2023 Primax Payments Pulse study explores the factors that influence consumer behavior when it comes to the choice and usage of different payment methods,...
Primax Payments Pulse: Summer 2023 Spending Report
The Primax Payments Pulse explores consumer payments preferences and trends, providing timely insights on spending throughout the year. This special edition...
White Papers

Peer-to-Peer (P2P) Payment App Fraud
With consumers embracing Peer-to-Peer (P2P) payments more rapidly, banks will likely want to allow for P2P transactions to remain competitive. This white...
2020 Eye on Payments
COVID-19 Drives Surge in Digital Adoption
For the third year in a row, we surveyed more than 1,500 financial institution customers from across the United States to explore payment preferences and...
Best Practices Guide: Delivering Service Excellence in Your Contact Center
As long as humans use phones, chat or other digital channels, companies will need to connect their customers with live agents. Human interactions require a...