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Tap business growth potential that resides in your customer and card portfolio data by taking advantage of Primax’s powerful analytics tools through our training programs and Analytics Forum
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Use Advisors Plus as an extension of your team to supplement internal marketing and branch sales efforts in a cost-effective way to maximize marketing results
Campaign Marketing
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Insights
How’s the Phishing?
By: Gene Fredriksen, Security Strategy Consultant I recently worked with a financial institution that had just been the victim of a phishing attack. The email looked official, and the link directed...
Driving an Optimal Payments Experience
By: Brian Scott, Chief Growth Officer, Primax When it comes to payments processing providers, banks don’t always know that they have options outside of their core processor. There are many...
Impacts of Data Insights and Analytics on Financial Institutions
By: Jeremiah Lotz, Managing Vice President, Digital & Data, Primax Whether financial institutions realize it or not, the future of the financial services industry will be heavily shaped and...