LocationVue
Streamline and Grow with the Power of Data Mapping Discover new insights with geographic and demographic information
LocationVue, the newest solution in Primax 360Vue, allows users to successfully create and drive targeted marketing campaigns or meet your financial institution’s growth strategy goals. Easily visualize demographic information on a map in relation to your cardholders, branch and ATM locations.
LocationVue uses Natural Person data from LexisNexis – a recognized industry leader and a trusted data analytics provider. The demographic data is provided by ESRI, the global market leader in GIS software, location intelligence and mapping.
Hidden patterns, trends and relationships emerge when you visualize and analyze data on a map. This provides unique insights that empower real-time understanding and transform decision-making.
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Insights
The Modern-Day Version of a Safe Deposit Box – for Digital Assets
By: Lou Grilli, Senior Innovation Strategist Starting when I was a child up until a few years ago, I had a safe deposit box. In it, I stored a coin collection, mostly silver dollars, a raised seal...
How DEI Can Transform Workplace Culture – Part 4
By: Lynn Heckler, EVP, Chief Talent Officer As we close out our multi-part DEI series, let’s take a look back at where we’ve been: We started out by considering what it takes to establish an...
How DEI Can Transform Workplace Culture – Part 3
By: Lynn Heckler, EVP, Chief Talent Officer So, your organization made a commitment to and began building a culture of inclusivity. Now what? There is still a need for a strong DEI vision, mission...