LocationVue
Streamline and Grow with the Power of Data Mapping Discover new insights with geographic and demographic information

LocationVue, the newest solution in Primax 360Vue, allows users to successfully create and drive targeted marketing campaigns or meet your financial institution’s growth strategy goals. Easily visualize demographic information on a map in relation to your cardholders, branch and ATM locations.
LocationVue uses Natural Person data from LexisNexis – a recognized industry leader and a trusted data analytics provider. The demographic data is provided by ESRI, the global market leader in GIS software, location intelligence and mapping.
Hidden patterns, trends and relationships emerge when you visualize and analyze data on a map. This provides unique insights that empower real-time understanding and transform decision-making.



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Insights

Insights into Combating the Rising Tide of Card-Not-Present Fraud
By: David Ver Eecke, Sr. Fraud Product Manager It is no surprise that with consumers using digital payments more than ever before, card-not-present (CNP) fraud losses are starting to add up for...
How to Get Started with Robotic Process Automation
By: Molly Walker, Manager, Business Excellence Robotic process automation (RPA) is playing an increasingly important role in improving front- and back-office efficiencies, business scalability and...
Don’t Get Complacent with COVID-19 Scams
By: Gene Fredriksen, Security Strategy Consultant In a 1948 speech to the House of Commons, Winston Churchill said, “Those who fail to learn from history are condemned to repeat it.” This quote is...