Loyalty
Grow Revenue Engagement and Retention with Rewards that Matter Most Fully Integrated Loyalty Program

As consumer expectations change, financial institutions need to continually impress their cardholders with new and innovative strategies to sustain portfolio growth. Attract and retain cardholders by offering a competitive loyalty program with a flexible platform, dedicated support line and expanded rewards options to give cardholders the ability to redeem whenever, wherever and however they want.

Consolidated platform for seamless points and cash

Expanded APIs and integration opportunities

Multiple redemption options, including online shopping, travel, gift cards and points to cash

Pre-built and custom report templates, plus efficient program management using self-service tools

Unparalleled risk management to protect cardholders against fraud
Design Fresh Loyalty Programs that Meet Your Cardholders’ Needs
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Insights

A Companion Card for Debit Programs
By: Courtney Haan, Strategic Product Manager for Primax While prepaid reloadable debit cards are not new in the industry, financial institutions are starting to look at them with a renewed interest,...
Leveraging Analytics in Your Promotional Campaigns
By: Kenna Smith, VP, B2C Marketing During the last few years, the buzz about data analysis for financial institutions has been around predictive analytics. This trend accelerated when the country...
Demystifying DeFi
By Lou Grilli, Sr. Innovation Strategist for Primax DeFi is a powerful concept that could be a major disruptor in the financial services industry. In much the same way Uber and Lyft made us think...