Loyalty
Grow Revenue Engagement and Retention with Rewards that Matter Most Fully Integrated Loyalty Program
As consumer expectations change, financial institutions need to continually impress their cardholders with new and innovative strategies to sustain portfolio growth. Attract and retain cardholders by offering a competitive loyalty program with a flexible platform, dedicated support line and expanded rewards options to give cardholders the ability to redeem whenever, wherever and however they want.
Consolidated platform for seamless points and cash
Expanded APIs and integration opportunities
Multiple redemption options, including online shopping, travel, gift cards and points to cash
Pre-built and custom report templates, plus efficient program management using self-service tools
Unparalleled risk management to protect cardholders against fraud
Design Fresh Loyalty Programs that Meet Your Cardholders’ Needs
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Insights
The Power of Personalization: Tailored Messaging Drives Card Usage, Engagement and Loyalty
By Emily Mayben, Marketing Consultant, Advisors Plus Consumer banking has always been about relationships – but in today’s digital-first world, relationships aren’t just built in person at the...
Brute Force Fraud 101
By: Primax Financial institutions (FIs) are constantly grappling with a complex and evolving cybercrime challenge — brute force attacks on cards. This type of attack is a direct threat to credit...
Digital Payments Increase as Consumer Spending Shifts with Tariffs Looming
By: Primax The Spring 2025 Spending Report, a special edition of the Primax Payments Pulse, explores year-over-year, same-store financial institution comparisons and provides a view of consumer...
