Primax 360Vue
Understand Customer Behavior to Identify Growth and Risk Exposure Uncover Actionable Insights to Drive Profitability
Primax 360Vue provides a deeper understanding of customer behavior to identify growth opportunities and risk exposure through a rich reporting and dashboard tool across Primax solutions. This end-to-end advanced suite of analytics and reporting tools helps banks uncover the information they need to understand the performance, profitability, growth potential and risk mitigation of their credit, debit, bill pay and ATM portfolios.
DataVue
Data-mining tool for creating custom insights, customer reporting, streamlined processing, trendline data, etc.
ReportVue
A DataVue module that provides pre-defined report templates for analyzing data to identify trends and opportunities
PerformanceVue
Advises banks on possible courses of action for opportunity and provides recommendations based on predictive modeling
CommunityVue
A DataVue module that provides pre-defined report templates for analyzing data to identify trends and opportunities
LocationVue
A Geo-spatial mapping tool which allows you to see demographic and cardholder location as it relates to your branch and ATMs
Learn How to Turn Insights into Profits with Primax 360Vue
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Insights
The Power of Personalization: Tailored Messaging Drives Card Usage, Engagement and Loyalty
By Emily Mayben, Marketing Consultant, Advisors Plus Consumer banking has always been about relationships – but in today’s digital-first world, relationships aren’t just built in person at the...
Brute Force Fraud 101
By: Primax Financial institutions (FIs) are constantly grappling with a complex and evolving cybercrime challenge — brute force attacks on cards. This type of attack is a direct threat to credit...
Digital Payments Increase as Consumer Spending Shifts with Tariffs Looming
By: Primax The Spring 2025 Spending Report, a special edition of the Primax Payments Pulse, explores year-over-year, same-store financial institution comparisons and provides a view of consumer...
