Data Insights and Analytics
Unlock Your Data Potential to Enhance Decision Making Deliver More Personalized Customer Experiences
Poor data management can hinder financial institutions from making strategic decisions with their data. A proper data management infrastructure requires:
- Access to and interpretation of enriched cardholder data to create a holistic view of customer portfolios
- Productivity tools to sift through thousands of data points to better understand customer behavior and identify actionable insights
- Benchmark data to compare customer performance with peers
- Anticipation of your customers’ needs to deliver highly-personalized experiences and comprehensive data protection
Primax’s end-to-end Data Insights and Analytics suite empowers banks to tap into the business growth potential that resides in their own vault of customer and card portfolio data.
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Insights
AI 101
It’s in your phone, your desktop and your car. It helps your robot vacuum navigate the room and may even assist your healthcare provider in creating a treatment plan. And it’s all over the financial...
Stablecoins: What Banks Need to Know
By: Primax The world of digital assets is evolving quickly, and one of the most significant developments reshaping modern finance is the rise of stablecoins. Once niche tools for cryptocurrency...
The March Toward Greater Transparency and Trust in Open Banking
By: Primax Since the release of the Consumer Financial Protection Bureau’s (CFPB’s) Personal Financial Data Rights rule, commonly referred to as Rule 1033, the financial services industry has been...
